Head of Marketing
Zeeks is a technology company building infrastructure, analytics, and service products for the global iGaming industry. Our solutions enhance market reliability and transparency through advanced analytics, innovative technology, and a strong commitment to quality.
We’re looking for a Head of Marketing to lead our global marketing strategy, scale product growth, and build a high-performing marketing organization that drives long-term business impact.
About the Role
This is a strategic leadership position for a marketing professional who combines product thinking, deep user acquisition expertise, and a data-driven approach to decision-making.
You will be responsible for building and evolving the marketing function—from product positioning and acquisition channels to optimizing business metrics and shaping the long-term marketing strategy.
Your Key Responsibilities:
- Develop and execute the product marketing strategy.
- Define and strengthen the brand positioning and value proposition.
- Build and scale an effective user acquisition system across SEO, PPC, Paid Social, Affiliates, and other marketing channels.
- Partner closely with the Product team to shape the product strategy and roadmap.
- Develop CRM strategies to improve user activation, engagement, and retention.
- Analyze the market, competitors, and user behavior to identify growth opportunities. Make strategic decisions based on marketing and product performance metrics.
- Build, optimize, and lead marketing processes and the marketing team.
Our Ideal Candidate:
- Has proven experience as a Head of Marketing, Growth Lead, or in a similar leadership role.
- Has successfully scaled digital products through marketing channels.
- Possesses deep expertise in performance marketing, SEO, and the broader digital marketing ecosystem.
- Understands key business metrics such as LTV, ROI, CAC, and marketing efficiency.
- Demonstrates strong strategic thinking and leadership capabilities.
- Has experience building high-performing teams and scalable marketing processes.
- Experience in iGaming or a related digital industry is considered a strong advantage.
What We Offer:
- The opportunity to define the marketing strategy of an international product.
- A high level of ownership and influence on key business decisions.
- The chance to work in a technology-driven company focused on quality, analytics, and sustainable growth.
- Competitive compensation paid in a foreign currency.
- 18 paid vacation days, 5 personal days off, a Birthday Day Off, and 5 paid sick days with no medical certificate required.
- Wellbeing Deposit.
- Learning and professional development budget.
Join Zeeks!
We’re looking for a marketing leader who can scale our product, build a high-performing marketing organization, and create long-term value in international markets.
If you’re ready to shape the future of a global product and drive its growth through strategic marketing, send us your CV or LinkedIn profile. We’d love to get to know you.
