Business Development Lead (B2B SaaS / iGaming)
Imagine products that empower affiliate teams in the iGaming industry to work faster, more efficiently, and with greater transparency. No more Excel chaos. No manual reporting. No lost revenue opportunities. We’ve already built these products, tested them internally, and proven their value — now it’s time to scale them to the external market!
That’s why we’re looking for a Business Development Lead — someone who can not only find our first external customers but also deeply understand the market, validate hypotheses, shape the product’s value proposition, and eventually scale the solution into a standalone business unit.
Your responsibilities:
Market research & go-to-market strategy
- Analyze the market, competitors, and pain points of the target audience.
- Develop the go-to-market strategy and test acquisition channels.
- Define the ideal customer profile (ICP) and prioritize high-potential segments.
- Propose monetization strategies and build pricing models.
Customer discovery & product-market fit
- Conduct interviews, demos, and discussions with potential users.
- Collect feedback and identify real problems the product can solve.
- Generate hypotheses and validate or reject them based on user insights.
Influence on product strategy
- Present customer feedback, insights, and feature ideas to the team.
- Co-create the product strategy and roadmap with the product team.
- Ensure every feature delivers real impact for the end user.
Sales & customer base development
- Identify and engage potential clients via outreach, partnerships, conferences, and networking.
- Close initial deals and guide customers through onboarding.
- Own the final result — turning an MVP into a revenue-generating business.
What we expect from you:
- 3+ years of experience in product / growth / GTM roles in B2B SaaS.
- Proven experience launching products or entering new markets.
- Strong ability to collect, structure, and translate customer feedback into action.
- High initiative — you create opportunities instead of waiting for instructions.
- Experience collaborating with product teams: translating insights, suggesting improvements, shaping the roadmap.
- Practical understanding of the full product lifecycle — from idea to first sales and further scaling.
- Ability to quickly launch simple solutions to test ideas before investing in complex implementations.
Nice to have:
- Experience in affiliate marketing.
- Understanding of the iGaming industry.
What we offer:
- Working with proven, valuable products — your mission is to bring them to market.
- An opportunity to influence the iGaming space through impactful SaaS solutions.
- Full autonomy in product decisions and trust from the founders.
- Access to the company’s audience, budget, and resources.
- Competitive compensation including sales-based bonuses.
- The opportunity to scale the direction and eventually lead a separate business unit.
